Review Article Open Access

How to Make Money as a Social Media Manager? Platforms Prosperity in Iranian perspective of Media Economy and Technopreneurship? (Case Study: Instagram)

Abstract

Nowadays, most Iranian people consider Instagram as the best platform for Hidden employment as well as the easiest one to earn money online. Since a few years ago, only macro-celebrities were able to make that much money from cyberspace, especially by focusing on a specific platform like Instagram, but now the time has come for micro businesses and micro influencers. According to some official research centers, the income from advertising by Instagram influencers per year is about seven hundred to one thousand billion to man and the income of the top six hundred Iranian Instagram influencers is almost equal to the income of IRIB advertisements. More than two hundred & fifty thousand small businesses are also earning money this way. Now you may be wondering how it is possible to make money on social media as a so-called micro actor. To achieve this goal, first You should gain a clear perception of the reason why to work, how to use hash tags, how to create minimal visualizations to match the content hamburger, how to make proper network advertising, how to layout your posts and simultaneously you should be able to work with analytic tools for content and feedback analysis of Comments and Likes. If you are interested in above mentioned phrases, this article would be helpful to you to some extent.

Hooman Qapchi, Ph.D

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